An infrastructure layer connecting marketing activity across social, email, mobile, and linear TV to verified app installs and engagement on CTV platforms.Currently in development. Partnering with media and streaming platforms to validate cross-platform attribution and activation workflows.
Attribution works reasonably well within the CTV ecosystem.But when marketing happens outside of it—across channels like social, email, mobile, and linear TV—the connection to CTV app installs and engagement breaks down.These cross-platform journeys are fragmented, difficult to track, and often invisible—leaving marketers without a clear understanding of what is actually driving streaming growth.
CTV Bridge closes the attribution gap between external marketing channels and CTV platforms.By connecting signals across consumer touchpoints and in-home environments, CTV Bridge enables deterministic measurement from engagement to verified CTV app activation and usage.
Captures marketing intent from off-platform touchpoints.Connects cross-device signals.Enables activation on CTV.Verifies app first open and engagement.
Interested in early access or partnership opportunities?Contact: [email protected]